Web Manager/Digital Media Strategist

Virginia Tech   Blacksburg, VA   Full-time     Publishing
Posted on August 27, 2021
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Job Description

The Digital Media Strategist will be part of a high-energy team who are working to advance the goals of CCI. The Digital Media Strategist will assist CCI in website development and support, video/photo and asset management, as well as analytics and search engine optimization. The successful candidate will work with constituents to craft strategies for creating, managing, and publishing content across various channels, including web, video, newsletters, and social media.

Duties include site design, usability review, standards compliance, update management, and analytics monitoring. The successful candidate will work with key stakeholder groups to design and develop new sites and pages, as well as redesign existing pages to promote a more logical, user friendly, and professional web presence for CCI. The Digital Media Strategist will administer web architecture, hierarchy, and navigation, and must be able to holistically analyze situations and implement targeted, creative solutions. The Digital Media Strategist ensures compliance with CCI branding guidelines, in addition to tracking and evaluating analytics in order to inform decisions about layout and design. The Digital Media Strategist maintains CCI’s video, photo, and asset library. This position reports to the Director of Communications and Marketing.

Required Qualifications

  • Demonstrated experience in web design and development, including proficiency in HTML, CSS, JavaScript, and jQuery.
  • Demonstrated experience in online content creation and maintenance of websites.
  • Experience with content management systems, especially Adobe Experience Manager.
  • Proven ability with the Adobe Creative Suite and Google Analytics.
Pay Band


Appointment Type


Review Date

September 3, 2021

Additional Information

The successful candidate will be required to have a criminal conviction check as well as documentation of COVID-19 vaccination.

About Virginia Tech

Dedicated to its motto, Ut Prosim (That I May Serve), Virginia Tech pushes the boundaries of knowledge by taking a hands-on, transdisciplinary approach to preparing scholars to be leaders and problem-solvers. A comprehensive land-grant institution that enhances the quality of life in Virginia and throughout the world, Virginia Tech is an inclusive community dedicated to knowledge, discovery, and creativity. The university offers more than 280 majors to a diverse enrollment of more than 36,000 undergraduate, graduate, and professional students in eight undergraduate colleges, a school of medicine, a veterinary medicine college, Graduate School, and Honors College. The university has a significant presence across Virginia, including the Innovation Campus in Northern Virginia; the Health Sciences and Technology Campus in Roanoke; sites in Newport News and Richmond; and numerous Extension offices and research centers. A leading global research institution, Virginia Tech conducts more than $500 million in research annually.

Virginia Tech does not discriminate against employees, students, or applicants on the basis of age, color, disability, sex (including pregnancy), gender, gender identity, gender expression, genetic information, national origin, political affiliation, race, religion, sexual orientation, or veteran status, or otherwise discriminate against employees or applicants who inquire about, discuss, or disclose their compensation or the compensation of other employees or applicants, or on any other basis protected by law.

If you are an individual with a disability and desire an accommodation, please contact Alex Tuuri at alext3@vt.edu during regular business hours at least 10 business days prior to the event.